Goway Completes Fall Roadshow, Invites Advisors to Virtual Finale October 28
by Bruce Parkinson
Advisors attend Goway fall roadshow event.
Tailor-made travel specialist Goway welcomed 400 travel advisors to in person events in Edmonton and three U.S. cities during its 2026 Fall Roadshow.
Now the company is extending the learning opportunity to all advisors across North America with its Virtual Fall Roadshow finale on October 28.
The roadshow brought travel advisors together with Goway leadership, Account Managers, Destination Specialists and tourism board and airline partners for full days of learning and connection. Through presentations and panel discussions, advisors explored the trends shaping travel demand and opportunities to grow their businesses.
Hosted by Renee Stanton-Defaria, Senior Director of Sales, the panels featured discussions on evolving traveller preferences, emerging destinations, and a look ahead at new products and trips for 2027.
“Our Fall Roadshow was about giving travel advisors ideas they can put to work. Not just where their clients can go next, but how to turn that inspiration into a tailor-made trip.” Stanton-Defaria said.

“Connecting in person with 400 advisors gave us the chance to share our expertise, hear what matters to their businesses, and strengthen those partnerships. Our virtual finale brings that conversation to an even wider community, with practical insights to help advisors sell with confidence as they look ahead to 2027.”
Travel advisors who could not attend in person can join the Virtual Fall Roadshow on October 28. The event will offer:
- Insights into the trends and destinations driving demand in FIT and custom group travel
- Practical tools and selling ideas to help advisors grow their businesses
- A look at new products and 2027 trips their clients will be asking for
- Expert panel discussions, including “State of the Industry: Trends, Demand & What’s Hot” and “Sneak Peek: New Product & Trips Everyone Will Want in 2027.”
All attendees will be entered into draws for cash prizes, awarded to their GowayPro Rewards Card. Travel advisors can learn more and register through the 2026 Goway Virtual Fall Roadshow event page





