Trafalgar Names Veteran Cruise Executive Damien O’Connor as VP River Cruise
by Bruce Parkinson
Photo: Trafalgar
Global guided vacation company, Trafalgar has announced the appointment of Damien O’Connor as Vice President, River Cruise.
As Vice President, River Cruise, O’Connor will lead Trafalgar’s expansion into river cruising with a focus on crafting a distinctive product position anchored in immersive on-board & shore experiences.
He will oversee the development and delivery of a new class of vessels launching from 2028, ensuring they embody Trafalgar’s signature warmth, storytelling and attention to detail.
With more than two decades of cruise leadership roles at Carnival Corp, Disney Cruise Line, Celebrity Cruises, Royal Caribbean, and Silversea, O’Connor has gained diverse experience including overseeing hotel and technical operations, managing multiple newbuild projects, and successfully integrating Silversea Cruises into the Royal Caribbean Group.

“I’m honoured to join Trafalgar at such a pivotal moment,” said O’Connor. “River cruising presents an incredible opportunity to reimagine how guests experience Europe; this, coupled with Trafalgar’s brand legacy and rich destination expertise, creates a game-changing opportunity for advisors. Advisors can look forward to a product that not only stands out in the market, but also builds repeat business and strengthens client loyalty.”
“Damien brings the perfect balance of operational excellence and creative vision that aligns beautifully with Trafalgar’s DNA,” says Melissa DaSilva, Chief Sales Officer and Deputy CEO of TTC Tour Brands.
“He understands that river cruising isn’t just about ships and schedules, it’s about creating moments that stay with our guests long after they return home. As we chart our course into river cruising, Damien’s leadership will ensure every vessel reflects the Trafalgar spirit with exceptional experiences, genuine connection, and meticulous attention to detail.”





