Onefinestay Appoints New Vice President of Sales

Onefinestay has appointed Kate Brown, former director of sales at Auberge Resort Collection, as its new vice president of sales. 

Brown brings more than 15 years of experience leading commercial growth in luxury hospitality, specializing in hotels, private residences, and destination marketing. In her new role, she will focus on strengthening industry partnerships, especially with travel advisors. 

“Luxury travel has always been built on trusted relationships,” Brown said. “onefinestay has created a distinctive proposition for guests and travel advisors, and I’m excited to help deepen those partnerships while supporting the brand’s continued growth.”  

Brown joins onefinestay at a time when the company has continued investments in the advisor community. The brand has a dedicated sales team, enhanced commission program, and Partner Portal. It is also planning to add two new destinations to its portfolio later this year.

“As we continue to focus on the highest end of the market, trusted relationships with our guests and travel advisors have never been more important,” said Ashlee Collins, president of onefinestay. “Kate’s experience, commercial expertise and collaborative leadership make her the ideal person to help accelerate our next phase of growth.”