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Virgin Voyages Unveils New “Circles” Program

by Marsha Mowers  March 05, 2025
Virgin Voyages Unveils New “Circles” Program

Sean Russo, Sales Manager Canada, Virgin Voyages.

Canadian advisors asked and Virgin Voyages has delivered.

The cruise line announced a newly revamped Circles program, called “Circles, Groups, and Weddings,” which promises to deliver more flexibility and rewards for bookings.

“The new Circles program delivers exactly what our Canadian advisors asked for—a discount, a financial competitive advantage, and the flexibility to combine My Next Virgin Voyages (placeholders) into the program,” Virgin Voyages’ Sean Russo, Sales Manager for Canada, told Travel Market Report Canada.

“But here’s the key: Circles aren’t meant to sit idle. We need advisors selling from day one, not parking space and revisiting it months later. If you’re holding space with Circles, we want to see you securing your Sailors right away and making the most of this incredible opportunity!”

The Circles program has been reimagined to give advisors more time and flexibility to build their groups while offering better perks. Key updates include: no cabin minimum, no deposit required, better combinability, including My Next Virgin Voyage, more time to form a group, price & promotion protection, one complimentary Sea Terrace tour and a conductor credit once a 10-cabin threshold is met – or the option of a 2% bonus commission.

“This new program is a direct result of listening, learning, and making improvements,” added Nirmal Saverimuttu, CEO of Virgin Voyages.

“The First Mate community is everything to us as we build this brand together and celebrate a record-breaking Wave season.”

For a full rundown of the program specifics, click here.

  
  
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