Club Med Heads to St. Croix with Redevelopment of Carambola Beach Resort

Club Med, the pioneer of the all-inclusive concept with nearly 60 resorts around the world, has announced the acquisition and planned redevelopment of the Carambola Beach Resort in the U.S. Virgin Islands. 

The company says the future 150-room Club Med St. Croix will reinforce the hospitality brand’s leadership in the premium all-inclusive category, while bringing a renewed spirit to the destination’s most historic beachfront property.

“The U.S. Virgin Islands represent an exciting new chapter for Club Med,” said Carolyne Doyon, President and CEO of Club Med North America and the Caribbean. 

“For more than seven decades, we’ve welcomed North American travellers to our destinations around the world, and now we’re bringing that experience back home. With St. Croix’s natural beauty, strong community spirit, and deep cultural roots, together with the longstanding legacy of this hotel, this project reflects our vision for thoughtful growth and meaningful connection across the Americas.”

Carambola Beach Resort was originally built in 1986 by philanthropist and conservation pioneer Laurance Rockefeller. Club Med’s redevelopment plans envision a comprehensive renovation that preserves the property’s natural beauty and historic roots.

The resort, nestled between a crescent beach and tropical rainforest, will be part of Club Med’s Exclusive Collection, the brand’s most refined portfolio of premium all-inclusive resorts, “distinguished by elevated design, personalized service, and exceptional experiences in extraordinary settings.”

Aligned with Club Med’s Happy to Care sustainability commitments, the project will target BREEAM and Green Globe certifications—benchmarks of environmental design and operational responsibility. 

“The arrival of the Club Med brand to the U.S. Virgin Islands marks another significant milestone in the continued economic growth and revitalization of our islands — particularly St. Croix — where tourism remains a key driver of opportunity and investment,” said Governor Albert Bryan Jr. “We are proud to welcome the Club Med team to the territory and look forward to growing this partnership as we continue elevating the U.S. Virgin Islands, celebrating our people and culture, and welcoming new and returning visitors to our beautiful shores.”

Construction is expected to begin this summer, followed by a targeted reopening in Q4 2027.