Search Travel Market Report

mainlogo
www.travelmarketreport.com
U.S.A.
English
Canada
English
Canada Quebec
Français
  • News
  • Tours & Packages
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Air
  • River Cruise
  • Training & Resources

Travel Advisors on What to Expect Riding Brightline

by Jill Schildhouse  March 29, 2024
Travel Advisors on What to Expect Riding Brightline

Photo: Ceri Breeze / Shutterstock.com

Floridians and tourists looking to travel the state in style without the hassle of driving or parking are leaning into a new solution: Brightline. This new high-speed passenger train services five destinations in South Florida, beginning or ending in Miami and Orlando, with stops in Aventura, Fort Lauderdale, Boca Raton, and West Palm Beach.

“I’ve personally used it for business trips down to South Florida from Orlando, and I’ve used it to get to South Florida for a cruise,” said Scott Wismont, CTA, owner and luxury travel advisor of Rainbow Getaways. “The Brightline option is excellent for those who don’t need a car in South Florida, like when heading down to take a cruise out of one of the South Florida Ports.”

Two different ticket types 
Rides on the Brightline train come in two classes: Smart and Premium. Smart fare (the more affordable option) still comes with business-class amenities, including complimentary onboard Wi-Fi, hand-stitched leather seats, and multiple power and USB outlets at each seat. With premium fare, you’ll get all that, plus as a first-class passenger, you’ll also get complimentary snacks and beverages and access to the premium lounge at the station.

“My clients have loved the experience,” said Wismont. “The Smart class appeals to those heading down for vacation or other social activities in South Florida. They raved about how comfortable the seats were, the fast Wi-Fi, and how easy it was to arrive and get on the train. The Premium class works excellently for those who need extra space to work; the additional legroom gives a larger table to work on.”

Riding from Orlando to Miami on a Smart ticket could cost as little as $78 roundtrip if you choose the least-expensive dates and times (or $198 with a Premium roundtrip ticket), but those may not always work with your schedule or tickets could be sold out if you didn’t plan. The increased fare at peak times can add up quickly — to upwards of $298 for a roundtrip Smart ticket and $388 for Premium.

When deciding between which class of ticket to purchase, also compare the cost to flights between Orlando and Miami — Wismont told TMR that Brightline is not always the best deal: “Given how competitive flight prices are compared to the Brightline service, I always weigh the options of if it’s better to fly or train down from Orlando. This is even more relevant as you get closer to travel when Brightline’s prices increase above what it would cost to fly.” 

What to expect at the station 
A far cry from the train stations of yore, Brightline stations are bright and airy with plenty of space and the amenities busy travelers crave. Passengers will find garage parking (extra fee), complimentary Wi-Fi, touchless turnstiles that work via your ticket barcode (accessible via an app for your smartphone you should download ahead of time), and ticket kiosks for those who didn’t book ahead.

The snack shop called >>MRKT is flush with grab-and-go options, while Mary Mary Bar is the perfect spot to spend some time with a craft cocktail and full meal service (think: sandwiches, salads, empanadas, flatbreads, and specialty coffees).

Just like at an airport, your bags will be scanned, and you’ll walk through a metal detector — but you can bring full-size liquids with you, and you don’t need to remove your shoes. You can bring your luggage on board to stow in the designated spot on each car, no matter if it’s oversized or not (fees may apply, depending on your ticket class). Brightline is ADA-accessible with level boarding to accommodate wheelchairs, strollers, and wheeled bags.

No matter which ticket class you purchase, you’ll have a comfortable wait at the station — but the best part of the Premium experience is access to the Premium Lounge. This quiet space includes plenty of comfortable seating and complimentary drinks and bites that are replenished regularly and rotated throughout the day. You can even book a private conference room if you’re working on the road and have a meeting that can’t wait until your vacation is over.

What to expect onboard 
Listen for your departure announcement, as that’s your indication that it’s time to head downstairs and onto the platform. All of the cars are clean, comfortable, and spacious. Smart class ticket holders may purchase drinks and snacks onboard. Premium ticket holders from Orlando to Miami are given a moist towelette to freshen up with, and complimentary food and beverage service throughout the ride — such as a sandwich, caprese salad, fruit cup, and macaron.

The ride is mostly smooth, though you will hear the train’s horn blast regularly as it crosses intersections. Each stop at the various train stations only lasts a few minutes and you’re off again.

The onboard service is another bright spot. “Brightline employees make the experience a true delight,” said Wismont. “It’s refreshing to interact with them, and because the ride is 3.5 hours, it’s much more relaxed than flight attendants are on a 30-minute flight.”

For clients who aren’t interested in making a long drive, sitting in traffic on the turnpike or interstate, and don’t want the hassle of dealing with an airport, Brightline can be an easy and economical way to connect to many of Florida’s most sought-after destinations. It’s especially handy when taking back-to-back cruises out of different ports or when doing a progressive vacation from Disney to the beach.

  
  
Related Articles
New Opening: Hilton Key West Resort & Marina
Atlantis Paradise Island Debuts Bahamas Private Flight Partnership
Brightline Launches on Amadeus
Visit Panama City Beach Names New CEO
The Newest Additions at Evermore Orlando Resort
IHG’s voco Sandpiper Resort Brings Timely New All-Inclusive Option to Florida
New Opening: Ambros Daytona
Conrad Orlando at Evermore Names New Director of Leisure Sales
IHG Opens Company’s First U.S. All-Inclusive Resort
Brightline Trains Turns to Former Eurostar CEO for Future Growth

MOST VIEWED

  1. Hyatt Reveals Details of Two All-Inclusive Resorts Opening in 2026
  2. Airlines Issue Monday Travel Waivers Following Severe Northeast Storms, Major Delays
  3. Europe Delays Start of ETIAS Until at Least 2027
  4. Storms Trigger Mounting Flight Delays, Cancellations at Major Hubs Across the U.S.
  5. Dallas Airports Under Ground Stop Due to Thunderstorms
  6. European Travel Groups Urge EU to Suspend New EES Rules as Airport Lines Hit 7 Hours


TMR Subscription

Subscribe today to receive daily in-depth coverage from all corners of the travel industry, from industry happenings to new cruise ships, hotel openings, tour updates, and much more.

Subscribe to TMR

Top Stories
Universal Kids Resort Is Now Open in Texas
Universal Kids Resort Is Now Open in Texas

Universal’s first-ever theme park for kids 3 to 8 years of age celebrated its grand opening on July 1.

Ready for Business: Dominican Republic Invites You to Discover Miches
Ready for Business: Dominican Republic Invites You to Discover Miches

Miches is “luxury eco chic for those clients that want something different.” 

Sandringham Private Game Reserve of Sabi Sabi Collection Opens this Summer
Sandringham Private Game Reserve of Sabi Sabi Collection Opens this Summer

The former hunting reserve has been carefully rehabilitated and rewilded.

Julie Coker Departing NYC Tourism + Conventions to Lead Visit California
Julie Coker Departing NYC Tourism + Conventions to Lead Visit California

No successor to Coker has been named yet.

Cuba to Make Major Free Market Reforms to Revive Tourism
Cuba to Make Major Free Market Reforms to Revive Tourism

A historic transformation of Cuba’s economy is aimed at reviving its struggling tourism sector.

Japan’s Visa Price Hike Won’t Impact American Travelers
Japan’s Visa Price Hike Won’t Impact American Travelers

Starting on July 1, single-entry visas to Japan will go from 3,000 yen to 15,000 yen.

TMR OUTLOOKS, WHITE PAPERS & DESTINATION GUIDES
View All
industry insider
industry-insider.jpg
https://img.youtube.com/vi/xmnTSLULuGk/0.jpg
The Future of Travel Advisors in an AI-Driven World
Advertiser's Voice
Uncover the New Riu Flamingos in Riviera Nayarit
About Travel Market Report Mission Meet the Team Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
editor@travelmarketreport.com
Give Us a Call
1-(516) 730-3097
Drop Us a Note
Travel Market Report
71 Audrey Ave, Oyster Bay, NY 11771
© 2005 - 2026 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | Terms and Conditions
Cookie Policy Privacy Policy Manage cookie preferences