San Francisco Travel Appoints New President and CEO
by Briana Bonfiglio /San Francisco Travel Association (SF Travel), the destination management organization (DMO) for one of California’s most beloved cities, has named a new president and CEO.
Anna Marie Presutti is SF Travel’s first woman CEO in its 115-year history. She has served as interim president and CEO since mid-May, and her appointment is effective immediately.
The San Francisco DMO is one of the country’s first, and largest, membership-based tourism promotion entities. Presutti will now oversee its marketing efforts to attract both business and leisure travelers.
SF Travel Board Chair John Anderson said Presutti, who led the board twice, “the ultimate champion of San Francisco and a bold, experienced leader.”
Tourism is a top economy generator for San Francisco, earning the city $9.3 billion in total visitor spending and nearly $610 million in tax revenues in 2023.
“I am passionate about this city and have been a part of San Francisco’s tourism industry for over 20 years. As we emerge from this challenging time, we have much to look forward to,” Presutti said. “My priority is to lean into the momentum building and return our convention business to a healthy level.
“We will invest in marketing San Francisco’s great strengths, including its culinary scene and arts and culture, and collaborate with other organizations, such as the Bay Area Host Committee, to bring more world-class events here.”
Presutti was previously the vice president and general manager of Hotel Nikko San Francisco. Before that, she was area director of sales and marketing for Kimpton Hotels in San Francisco. She began her career at Walt Disney World in Orlando, and has also held leadership positions at ITT Sheraton, Hilton Hotels and Sunstone Hotel Properties.