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Nexion Travel Group Says Interest in Travel Advisor Role Surging

by Bruce Parkinson  February 03, 2026
Nexion Travel Group Says Interest in Travel Advisor Role Surging

Nexion Travel Group President Jackie Friedman.

Who would have guessed that travel advisor would make LinkedIn’s list of “Jobs on the Rise 2026?” 

The career that has been declared dead several times over the past few decades is somehow not only surviving, but seeing growing interest from people seeking flexible, entrepreneurial employment.

According to the LinkedIn report, travel advisor ranks #18 among U.S. career choices, reflecting sustained growth over the past three years. Many of those exploring the profession are former corporate professionals, educators and hospitality workers seeking home-based businesses that offer autonomy and long-term opportunity.

Host agency Nexion Travel Group says its own data supports the LinkedIn claim. The agency supporting independent travel advisors across North America is reporting a 20% increase in interest over the last year from individuals exploring the profession.

“People are looking for careers that offer flexibility, purpose and growth, and travel advisor delivers on all three,” said Jackie Friedman, CTC, CTIE, President of Nexion Travel Group. 

“We’re seeing strong interest from career changers and entrepreneurs who want more control over their work while helping clients create meaningful travel experiences.”

Travel advisors fill the room at TMP Calgary 2025.

One of Nexion Canada’s Rising Stars awardees is Kevin Lapointe, who was selected by Nexion’s leadership for his impressive early achievements. 

When asked why he got into the business of travel Lapointe said: “I have always been passionate about travel, particularly all-inclusive experiences in Mexico and the Caribbean. Over time, I became the go-to resource for family and friends seeking guidance on choosing the right resort. This naturally led me to pursue my interest more formally by becoming a Travel Advisor and turning it into a side business.” 

Industry leaders say the timing reflects shifting traveller behavior and workplace priorities. As travel becomes more complex and experience-driven, consumers increasingly value expert guidance and personalized service. At the same time, technology and host agency support have lowered barriers to entry, making it easier to launch and scale an independent travel business.

“These are not the travel agents of decades past,” Friedman said. “Modern travel advisors are trusted consultants and entrepreneurs, and host agencies like Nexion provide the foundation to succeed.”

A recent survey of Nexion advisors underscores the profession’s appeal. 88% of respondents would recommend a career as a travel advisor, while 83% are optimistic or very optimistic about the industry’s future.

  
  
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