JetBlue’s New TrueBlue Loyalty Program Will Kick-Off Next Month

The biggest changes to JetBlue’s TrueBlue loyalty program in more than a decade will take effect on May 10, the airline announced this week.  

JetBlue revealed the update late last year, announcing a number of major changes to the program, which it said was about offering “new perks and new choices” to its members while maintaining the perks it had previously offered.

The new program includes four levels—Mosaic 1 (50 Tiles), Mosaic 2 (100 Tiles), Mosaic 3 (150 Tiles), and Mosaic 4 (250 Tiles). The Mosaic 1 level includes all the standard perks—early boarding (Group B boarding), priority security at dozens of airports, a free alcoholic drink, 5,000 bonus points, and a 2x points multiplier on a JetBlue Vacations package. After that, each new level includes some more substantial perks.

Other major changes include no more qualification tier, meaning flyers can now earn rewards before reaching Mosaic status, which is the carrier’s elite tier. Flyers will be able to pick their own perks and earn rewards sooner, whether they are regular JetBlue travelers, or they are occasional ones.

JetBlue is also renaming Mosaic Points to Tiles, which is its new way to track and measure progress inside the program. One tile is awarded for every $100 spent in the JetBlue travel ecosystem, whether it is on flights through JetBlue or another addition through JetBlue vacations. One tile is also awarded for every $1,000 spent on JetBlue credit cards.

The carrier also unveiled a new Perks You Pick program, a separate menu of upgrades that are in addition to the perks from the different levels of Mosaic. It’s a move to allow guests to have more control over what they get in return for their loyalty to JetBlue.

The Perks are FoundersCard Blue Membership, a Pet Fee Waiver ($125 value), a $99 statement credit on select JetBlue Cards, a 20-Tile bonus, a 15,000-point bonus, and Mint Suite Priority, which will arrive later in 2023.