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Saint Lucia’s SLAM is Back with Exclusive Offers for Advisors

by Marsha Mowers  April 27, 2026
Saint Lucia’s SLAM is Back with Exclusive Offers for Advisors

SLAM – Saint Lucia Advisors Months is back, with booking incentives and exclusive rates on accommodations for advisors from June through November.

The Saint Lucia Tourism Authority (SLTA) runs the program to reaffirming its commitment to strengthening partnerships with the travel trade and immerse travel pros in the authentic island experience. The program gives advisors an opportunity to enjoy curated land and sea excursions, guided tours and indulgent experiences showcasing the island’s diverse cuisine, tastes, sights and sounds.

The programme also features a dedicated day of structured site inspections including the newly constructed holistic wellness property, LifeCo, and the new ultra-luxurious ten-bedroom estate villa, La belle Helene by Windjammer Landing.

SLTA officials join Canadian advisors on a boat tour after the Global Piton Awards.

“This programme is one of our most impactful initiatives for deepening engagement with our valued travel partners,” said Louis E. A. Lewis, CEO of the Saint Lucia Tourism Authority.

“By experiencing the destination first-hand, advisors are better equipped to authentically sell Saint Lucia’s unique blend of culture, adventure and hospitality. SLAM strengthens these relationships but also drives meaningful growth for our tourism sector by turning product knowledge into passion and bookings.”

For more information about Saint Lucia Advisor Months and participation details, travel advisors are encouraged to visit Saint Lucia Advisor Months (SLAM) is here! – Saint Lucia.

  
  
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