Another major hotel chain vies for consumer loyalty, ramping up its reward programs to give guests more value.

The former TWA Flight Center turned hotel, which opened Thursday, won’t be offering travel agents commission at present.

The new brand offers ‘a stylish suite with the flex for guests to work, socialize or explore over a four-to-six-night stay.’

Members can link their Hilton Honors and Lyft accounts to automatically earn points whenever they take a Lyft ride in the U.S. and select cities in Canada.

More than 60 hotels will be added to World of Hyatt, across more than 20 new destinations.

Company executive discussed how travel advisors can benefit from the consolidated brand.