Treasure Island to Become Accor’s First Property in Las Vegas

Accor has signed on to its very-first Las Vegas hotel, Treasure Island, which will join the company’s Handwritten Collection by the end of the year. 

Currently branded as a Radisson Hotel, the iconic property will become Treasure Island – TI Las Vegas Hotel & Casino, Handwritten Collection, according to Accor’s new franchise agreement with Treasure Island’s owner, Phil Ruffin. At 2,884 rooms, it will also be the largest property in Accor’s global portfolio.

“The union of Treasure Island and Handwritten Collection creates a one-of-a-kind guest journey, where connections are treasured, wonder is discovered, and every stay is a narrative waiting to unfold,” said Camil Yazbeck, Accor’s global chief development officer. “We are incredibly proud to partner with Mr. Ruffin and confident that together we can create a bigger and bolder future for this iconic hotel now that it sits within the Handwritten Collection portfolio and part of the Accor network.”   

Located on The Strip, overlooking Las Vegas’s racing circuit and offering some of the best views of the city, Treasure Island recently had a multi-million-dollar transformation and features more than a dozen bars, lounges, and restaurants, including Phil’s Steak House, Golden Circle Sports Bar, Gilley’s Saloon, and Dance Hall & Bar-B-Que.  

Treasure Island is also home to Oleksandra Spa & Salon, live entertainment and event spaces, wedding chapels, and 90,000 square-feet of casino and gaming, which attaches to Fashion Show Las Vegas, the city’s largest shopping mall. 

The franchise agreement includes Handwritten Collection brand support and Accor’s full services, including sales and marketing, distribution, and loyalty, meaning it will participate in the ALL Accor loyalty program, when it officially launches later this year. The property will join more than 25 existing Handwritten Collection hotels and more than 35 in the pipeline.