AIC Hotel Group Names Amy Zocchi Director of Integrated Marketing and Communications
by Briana Bonfiglio
AIC Hotel Group has appointed Amy Zocchi as director of integrated marketing and communications.
In her new role, Zocchi will lead marketing and communications strategy for Hard Rock Hotels’ all-inclusive product, UNICO Hotel Collection, AVA Resort Cancun, and Nobu Hotel Los Cabos.
“There’s tremendous opportunity to bring marketing, communications and brand experiences together in ways that build meaningful connections with travelers,” said Zocchi. “AIC Hotel Group has an incredible portfolio, a talented team and a strong foundation of distinctive hospitality experiences. I’m excited to collaborate, bring fresh perspectives and help shape the future of these iconic hotels and resorts.”
Zocchi brings more than 20 years of experience to AIC, with previous marketing and communications roles at Hyatt, Playa Hotels & Resorts, and most recently, Club Med. Her past leadership roles have supported the launch, growth, and evolution of internationally recognized hotel and resort collections.





