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IHG Acquires Ruby Hotels for $116 Million, Expanding ‘Lean Luxury’ Offerings

by Daniel McCarthy  February 18, 2025
IHG's new Ruby Hotel in Frankfurt, Germany

Ruby’s rooftop bar at its Frankfurt, Germany Hotel. Photo: IHG

InterContinental Hotels Group (IHG) announced Tuesday that it has acquired Ruby Hotels, an urban hotel brand known for its “lean luxury” concept, for approximately $116 million.

Founded in 2013, Ruby becomes IHG’s 20th brand, joining a portfolio that includes Six Senses, Regent Hotels, Kimpton, Crowne Plaza, and Holiday Inn.

Ruby offers hotels in prime city locations, combining high-end design and quality service with cost efficiencies through streamlined operations. The brand features compact rooms, mobile check-in, keyless entry, and large communal spaces designed to foster social interaction.

Ruby currently operates 20 hotels across Europe, with another 10 in the pipeline. Its existing properties include: 9 in Germany, 3 in the United Kingdom, 3 in Austria, 2 in Switzerland, and 1 each in Italy, Ireland, and the Netherlands.

The upcoming hotels are set to open in Edinburgh, Marseille, Rome, and Stockholm over the next three years.

The acquisition adds 3,400 rooms to IHG’s portfolio, with an additional 2,200 rooms in development.

  
  
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